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Qualtrics

The leader in AI-powered Experience Management.

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Overview

Qualtrics is the leader in experience management. We help organizations make sense of every signal across the experiences that matter most, customer, employee, product, and brand, so they can act on what they learn, before the moment passes. Most companies track experience with disconnected tools. The organizations that win compete on it. Our platform brings together listening, understanding, and action in one system: capturing signals across surveys, calls, digital touchpoints, and service interactions; using AI-powered analytics to surface themes, sentiment, and risk in context; and equipping teams, and AI-driven experience agents, to close the loop while it still counts.

The company's XM Data & AI Platform draws on 25 years of experience data, a structured Experience Ontology tuned by industry and segment, and more than 150 purpose-built models covering over 23 languages. Its Experience Loops (X-Loops) feature turns journey maps into models that support scenario simulation, prediction of customer and employee outcomes, and governed actions by agents. Qualtrics also offers industry benchmarking against an aggregated, anonymized record, along with synthetic respondents generated by a first-party model trained on real survey responses to pressure-test concepts before a full study. The platform is independently certified against ISO 42001 and 27001, SOC 2 Type II, and HITRUST, and customer data does not train shared models.

From retail and travel and hospitality to healthcare, financial services, and the public sector, global enterprises trust Qualtrics to turn insight into measurable outcomes: stronger loyalty, reduced churn, faster research, and more confident decisions. Customers include Shake Shack, Samsara, Gabb, ServiceNow, and Indiana University Online. Learn more at qualtrics.com.

Funding rounds

Disclosed funding: $1.9B across 6 rounds. Latest: Equity Only, 27 Jan 2026.

1 round has an undisclosed amount, not included in the total.

DateTypeAmount
27 Jan 2026Equity Only$100K
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Latest videos from Qualtrics on YouTube

  • Qualtrics Introduces Healthcare XM
  • The Future of XM: Healthcare Executive Summit
  • The Future of XM Event Highlights
  • How Personal Argentina Turned Real-Time Data into Faster Decisions with Qualtrics
View channel

Recent posts from the Qualtrics blog

  • Migrated SR Webinar page: Scaling research: Building an enterprise engine

    Add to calendar msanchez@qualt… Sun, 10/18/2026 - 21:10 Scaling research: Building an enterprise engine Play Video Watch now Thank you You will receive a confirmation email soon. First Name Last Name Company Job Title Email Phone Number - Select -AfghanistanÅland IslandsAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntarcticaAntigua and BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBoliviaBonaire, Sint Eustatius and SabaBosnia and HerzegovinaBotswanaBouvet IslandBrazilBritish Indian Ocean TerritoryBrunei DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman IslandsCentral African RepublicChadChileChinaChristmas IslandCocos (Keeling) IslandsColombiaComorosCongo, The Republic of theCook IslandsCosta RicaCôte d'IvoireCroatiaCuraçaoCyprusCzech RepublicDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Islands (Malvinas)Faroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard Island and McDonald IslandsHoly See (Vatican City State)HondurasHong Kong, ChinaHungaryIcelandIndiaIndonesiaIraqIrelandIsle of ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKenyaKuwaitKyrgyzstanLaoLatviaLebanonLesothoLiberiaLibyaLiechtensteinLithuaniaLuxembourgMacau, ChinaMacedoniaMadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall IslandsMartiniqueMauritaniaMauritiusMayotteMexicoMicronesiaMoldovaMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorthern Mariana IslandsNorwayOmanPakistanPalauPalestinePanamaPapua New GuineaParaguayPeruPhilippinesPitcairnPolandPortugalPuerto RicoQatarRéunionRomaniaRussia, excluding CrimeaRwandaSaint BarthélemySaint Helena, Ascension and Tristan da CunhaSaint Kitts and NevisSaint LuciaSaint Martin (French part)Saint Pierre and MiquelonSaint Vincent and the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint Maarten (Dutch part)SlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth Georgia and the South Sandwich IslandsSouth KoreaSouth SudanSpainSri LankaSudanSurinameSvalbard and Jan MayenSwazilandSwedenSwitzerlandTaiwan, ChinaTajikistanTanzaniaThailandTimor-LesteTogoTokelauTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTurks and Caicos IslandsTuvaluUgandaUkraine, excluding CrimeaUnited Arab EmiratesUnited KingdomUnited StatesUnited States Minor Outlying IslandsUruguayUzbekistanVanuatuVenezuelaViet NamVirgin Islands, BritishVirgin Islands, U.S.Wallis and FutunaWestern SaharaYemenZambiaZimbabwe Country Lead Comments Yes, I would like to receive marketing communications regarding Qualtrics products, services, and events Privacy Optin By providing this information, you agree that we may process your personal data in accordance with our Privacy Statement.

  • Migrated CX Webinar: Connecting the dots: Omnichannel strategies for modern Government

    Add to calendar msanchez@qualt… Sun, 10/18/2026 - 21:00 Connecting the dots: Omnichannel strategies for modern Government Play Video Watch now Thank you You will receive a confirmation email soon. First Name Last Name Company Job Title Email Phone Number - Select -AfghanistanÅland IslandsAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntarcticaAntigua and BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBoliviaBonaire, Sint Eustatius and SabaBosnia and HerzegovinaBotswanaBouvet IslandBrazilBritish Indian Ocean TerritoryBrunei DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman IslandsCentral African RepublicChadChileChinaChristmas IslandCocos (Keeling) IslandsColombiaComorosCongo, The Republic of theCook IslandsCosta RicaCôte d'IvoireCroatiaCuraçaoCyprusCzech RepublicDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Islands (Malvinas)Faroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard Island and McDonald IslandsHoly See (Vatican City State)HondurasHong Kong, ChinaHungaryIcelandIndiaIndonesiaIraqIrelandIsle of ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKenyaKuwaitKyrgyzstanLaoLatviaLebanonLesothoLiberiaLibyaLiechtensteinLithuaniaLuxembourgMacau, ChinaMacedoniaMadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall IslandsMartiniqueMauritaniaMauritiusMayotteMexicoMicronesiaMoldovaMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorthern Mariana IslandsNorwayOmanPakistanPalauPalestinePanamaPapua New GuineaParaguayPeruPhilippinesPitcairnPolandPortugalPuerto RicoQatarRéunionRomaniaRussia, excluding CrimeaRwandaSaint BarthélemySaint Helena, Ascension and Tristan da CunhaSaint Kitts and NevisSaint LuciaSaint Martin (French part)Saint Pierre and MiquelonSaint Vincent and the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint Maarten (Dutch part)SlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth Georgia and the South Sandwich IslandsSouth KoreaSouth SudanSpainSri LankaSudanSurinameSvalbard and Jan MayenSwazilandSwedenSwitzerlandTaiwan, ChinaTajikistanTanzaniaThailandTimor-LesteTogoTokelauTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTurks and Caicos IslandsTuvaluUgandaUkraine, excluding CrimeaUnited Arab EmiratesUnited KingdomUnited StatesUnited States Minor Outlying IslandsUruguayUzbekistanVanuatuVenezuelaViet NamVirgin Islands, BritishVirgin Islands, U.S.Wallis and FutunaWestern SaharaYemenZambiaZimbabwe Country Lead Comments Yes, I would like to receive marketing communications regarding Qualtrics products, services, and events Privacy Optin By providing this information, you agree that we may process your personal data in accordance with our Privacy Statement.

Qualtrics FAQ

As of 2026-10-19, Qualtrics has 5,493 employees, based on the Enrich Layer count of person profiles that list Qualtrics as their current employer. Its listed company size band is 5,001 to 10,000.
As of 2026-10-19, Qualtrics is headquartered in Provo, UT and Seattle, WA, US.
Qualtrics was founded in 2002.
As of 2026-10-19, Qualtrics is classified in the Software Development industry.
Qualtrics is the leader in experience management. We help organizations make sense of every signal across the experiences that matter most, customer, employee, product, and brand, so they can act on what they learn, before the moment passes.
As of 2026-10-19, Qualtrics's official website is https://www.qualtrics.com/.
As of 2026-10-19, Qualtrics is a privately held company.