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Reflow

Get real-time visibility, make data-driven decisions, and measure ROI from automation and optimization.

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Overview

Reflow develops workforce and workflow intelligence software for enterprise operations and positions it as a system of record for how work happens. Reflow gives operations teams real-time visibility into how work actually flows, so they can identify what to optimize and automate what matters. It shows leaders where work slows down across teams and systems and what's driving cost and friction. The platform breaks down where time and cost go across customers, tasks and projects to help teams understand unit economics such as utilization, handle time and cost per unit.

Teams can get up and running in a day and start seeing where work breaks or drifts, without a heavy setup process. Reflow compares expected steps in standard operating procedures against actual execution, showing steps that were skipped, repeated or delayed along with emerging compliance risks.

From there, Reflow surfaces the highest-impact opportunities for optimization and automation, so prioritization isn't guesswork. As changes roll out, teams can track whether they reduced cost, improved speed and quality, or lowered risk, and measure ROI over time. Data is encrypted in transit and at rest, and the company reports SOC 2 Type 2, HIPAA, CPRA/CCPA and GDPR compliance along with local data storage and configurable visibility controls. The company is backed by investors including Bling, Basis Set, BTV and E2.

Funding rounds

Disclosed funding: $45.1M across 5 rounds. Latest: Seed, 3 Sep 2026.

1 round has an undisclosed amount, not included in the total.

DateTypeAmount
3 Sep 2026Seed$15M
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As of 2026-10-19, Reflow has 11 employees, based on the Enrich Layer count of person profiles that list Reflow as their current employer. Its listed company size band is 11 to 50.
As of 2026-10-19, Reflow is headquartered in San Francisco, Ca, US.
Reflow was founded in 2024.
As of 2026-10-19, Reflow is classified in the Technology, Information and Internet industry.
Reflow gives operations teams real-time visibility into how work actually flows, so they can identify what to optimize and automate what matters. It shows leaders where work slows down across teams and systems and what's driving cost and friction.
As of 2026-10-19, Reflow's official website is https://www.reflow.ai/.
As of 2026-10-19, Reflow is a privately held company.