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Gusto

Growing the small business economy with technology and heart 🧡⚡️

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Overview

Gusto has been growing the small business economy with technology and heart for more than a decade.

Launched in 2012 as ZenPayroll, today Gusto serves more than 500,000 businesses nationwide. Each year we process tens of billions of dollars of payroll and provide employee benefits—like health insurance and 401(k) accounts—while helping companies create incredible work places.

Through one refreshingly easy, integrated platform, we automate and simplify your payroll, benefits, and HR, all while providing expert support. You and your employees will get the peace of mind you need to do your best work.

We offer:

▪️ Automated Tax Filing

▪️ Comprehensive HR & Benefits

▪️ Contractor Support

▪️ Integrations & Employee Self-Service

▪️ And so much more

We started Gusto with a simple belief: small businesses are the backbone of the American economy. And they deserve a partner that is committed to making their life better.

Funding rounds

Disclosed funding: $1.17B across 20 rounds. Latest: Debt, 31 Oct 2025.

7 rounds have an undisclosed amount, not included in the total.

DateTypeAmount
31 Oct 2025Debt$178M
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Latest videos from Gusto on YouTube

  • Why the Best Employees Act Like Owners
  • So Fast I Bedazzled Penny
  • Work From Bed vs Work From Home
  • Performance Review But You’re a Solopreneur
View channel

Gusto FAQ

As of 2026-10-04, Gusto has 3,123 employees, based on the Enrich Layer count of LinkedIn profiles that list Gusto as their current employer. Its LinkedIn company size band is 1,001 to 5,000.
As of 2026-10-04, Gusto is headquartered in San Francisco, California, US.
Gusto was founded in 2011.
As of 2026-10-04, Gusto is classified in the Software Development industry.