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Bluefish

The Leading AI Marketing Platform for the Fortune 500

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Overview

Bluefish is the Agentic Marketing Platform (AMP) that Fortune 500 brands rely on to win the AI-driven internet. Since launching in 2024, Bluefish has become the definitive category leader for enterprise brands — serving over 100 enterprise accounts across 15+ verticals, processing millions of brand-relevant prompts daily, and delivering measurable performance improvements for the world's most valuable brands. The platform delivers an end-to-end system to understand, influence, and measure brand performance across the agentic internet including ChatGPT, Google AI Overviews, Claude, Perplexity, and Amazon Rufus. Enterprise marketing leaders have always known how to build. Bluefish gives them the foundation to build for the agentic future. Learn more at www.bluefishai.com.

The platform is organized into three product suites: AI Monitoring Suite shows how AI represents a brand and how it compares with competitors, AI Optimization Suite turns insights into tactics, and AI Measurement Suite tracks the business impact of optimizations. Bluefish tracks more than 10 large language models daily, including Alexa for Shopping, and offers over 15 provider integrations. The company also provides custom audits, strategy and execution services, and its platform is designed for teams across brand, content, search, PR, social, paid media and retail.

Bluefish has more than 120 employees globally and offers hybrid work arrangements. Its co-founders previously built platforms that were acquired by Microsoft and Meta.

Funding rounds

Disclosed funding: $463M across 3 rounds. Latest: Series B, 14 Apr 2026.

DateTypeAmount
14 Apr 2026Series B$43M
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Bluefish FAQ

As of 2026-10-19, Bluefish has 63 employees, based on the Enrich Layer count of person profiles that list Bluefish as their current employer. Its listed company size band is 51 to 200.
As of 2026-10-19, Bluefish is headquartered in New York City, NY, US.
Bluefish was founded in 2024.
As of 2026-10-19, Bluefish is classified in the Technology, Information and Internet industry.
Bluefish is the Agentic Marketing Platform (AMP) that Fortune 500 brands rely on to win the AI-driven internet. Since launching in 2024, Bluefish has become the definitive category leader for enterprise brands — serving over 100 enterprise accounts across 15+ verticals, processing millions of brand-relevant prompts daily, and delivering measurable performance improvements for the world's most valuable brands. The platform delivers an end-to-end system to understand, influence, and measure brand performance across the agentic internet including ChatGPT, Google AI Overviews, Claude, Perplexity, and Amazon Rufus. Enterprise marketing leaders have always known how to build. Bluefish gives them the foundation to build for the agentic future. Learn more at www.bluefishai.com.
As of 2026-10-19, Bluefish is a privately held company.