True Botanicals
The Most Intelligent Skincare on Earth. 🌿 Non-toxic skincare.
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Overview
At True Botanicals, we believe caring for your skin should never come at the expense of people, animals, or the planet. We create luxurious, consciously crafted formulas that are clinically proven to work, powered by the most potent, sustainably sourced plant actives. Beautiful textures and naturally grounding scents make every step of your routine both effective and sensorial.
Our standards are among the strictest in beauty, because your peace of mind means everything to us. Every formula is MADE SAFE® certified, vegan, cruelty-free, and microbiome-friendly—and most are pregnancy-safe (we’ll never leave you guessing). What touches your skin matters, whether it’s a daily ritual, a self-care indulgence, or a skin-to-skin moment with your baby.
For more than a decade, we’ve stayed true to our mission: to prove that exceptionally clean ingredients and transformative results can coexist.
Funding rounds
Disclosed funding: $57.7M across 7 rounds. Latest: Series B, 22 Mar 2023.
2 rounds have an undisclosed amount, not included in the total.
| Date | Type | Amount |
|---|---|---|
| 22 Mar 2023 | Series B | $30M |
Office locations
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Latest videos from True Botanicals on YouTube
View channelRecent posts from the True Botanicals blog
- We're excited to announce that True Botanicals is now available at Bluemercury!
Our founder, Hillary Peterson, shares this exciting milestone as we continue to make our clinically proven, consciously crafted skincare more accessible to customers nationwide. You can now shop your True Botanicals favorites at Bluemercury stores and online.
- If you’re in NYC, stop by 9 Prince Street to experience the new store and discover True Botanicals in person.
Congratulations to the Credo Beauty team on the beautiful reopening!



