KIK Consumer Products

KIK Consumer Products is an independent manufacturer of household cleaning and pool care products, and it describes itself as one of North America's largest independent consumer product manufacturers. Its stated aim is to supply brands and products that help consumers protect the health and wellness of their families and keep their homes and pools clean. The company holds positions in the household and pool categories, both of which it characterises as multi-billion dollar markets, and it works with a wide range of retailers to reach consumers. Pairing these two segments makes sense from a chemistry standpoint, since chlorine-based sanitisers and cleaning formulations underpin both bleach and pool treatment products.

KIK's portfolio includes more than 40 brands, among them Spic and Span and Comet cleaning products, Clorox Pool&Spa under license, and the BioGuard and Natural Chemistry pool chemical lines. Alongside its own brands, the company produces store-brand, or private label, goods, and it describes itself as North America's top producer of private label bleach. Its private label range also covers general purpose cleaners, laundry detergents and additives, dishwashing and other home care products, a model in which retailers sell products under their own names while relying on a contract manufacturer for formulation and production.

KIK runs 20 manufacturing facilities in North America and also operates in Europe, the UK, Asia, Australia, New Zealand and South Africa, with a global workforce of more than 2,500 employees. The company frames its culture around accountability, empowerment, collaboration and agility, with an emphasis on fact-based decision-making, safety and ethics. Its capabilities span product development and formulation, strategic sourcing, manufacturing, packaging design, brand marketing, sales, project management, quality assurance, compliance, distribution and logistics. A manufacturer with this end-to-end scope can offer retailers both branded and private label goods from a single source.