GYK
Autopilot is our enemy. Creativity is our expertise. Impact is our endgame.
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Overview
Hey, we’re GYK, an independent, integrated agency serving as a creative growth engine. Autopilot is our enemy, creativity is our expertise and impact is our endgame. The company's integrated team brings together strategists, creatives, media experts and producers, and its strategy work covers business strategy, brand planning and experience mapping.
For clients like New Hampshire Travel & Tourism, Keolis, Harpoon, the Boston Bruins, Culture Pop Soda, Ken’s Foods, New Hampshire Lottery, Sallie Mae, Hometown Financial Group, Nuvance Health, and Sweet Baby Ray’s, GYK delivers culturally relevant, insightful ideas that ignite brands and fuel business growth. Its portfolio also includes integrated campaigns for Hasbro Gaming, CamelBak, Green Giant, Cedar's Foods and Little Leaf, an influencer-led campaign for Cat's Pride, and brand identity, social and website work for Demon Seed Whiskey. For Sallie Mae, the agency produced an original album and a YouTube series.
The agency is headquartered in Manchester, NH, with an office in downtown Boston. GYK offers clients the following services: Strategy, Creative, Media & Analytics, Production, Account & Project Management. Its media group handles planning, buying, social media, search marketing, community management and analytics, and it runs an in-house agency trade desk for programmatic digital buys. The company's Emmy-award-winning production group includes directors, cinematographers, editors, animators and photographers, and produces content from short comedic pieces to anthemic films.
Office locations
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Recent posts from the GYK blog
- Tastes like hitting a totally sweet milestone 🤤 Congrats to our client Milo's Tea Company, Inc. for not only…
reaching but exceeding their goal of $1 billion in annual retail sales (a year ahead of time, no less)! When GYK was named Milo’s lead agency in 2025, we knew they had big ambitions.
- When the New Hampshire Lottery tapped GYK to launch their new $5 Patriots® Scratch Ticket, we got to go hard…
at casting the right players (pun intended) to introduce the scratcher to the Granite State. Enter two Patriots legends: Matt Light and Danny Amendola.