Profile Enrichment via Facebook & Twitter Comes to Enrich Layer!

Hello and welcome to our end-of-August changelog! We've added a new feature to our Person Profile Endpoint - the ability to look anyone up by new methods....

Hello and welcome to our end-of-August changelog e've added a new feature to our Person Profile Endpoint - the ability to look anyone up by new methods. There are now THREE methods of input:

• the platform_profile_url

• facebook_profile_url

• twitter_profile_url

(And don't worry, url is still backwards-compatible and will serve as the platform_profile_url.)

You can check it out in our documentation:

Other endpoints

This update also applies to these endpoints from the Contact API:

• Personal Contact Number Lookup Endpoint

• Personal Email Lookup Endpoint

FAQ

We thought you might have some questions since this is brand-new functionality on our part, so here's a mini FAQ also.

Q: Does this mean you're scraping Twitter/Facebook now? Can I get data points like # of Twitter followers? A: No. Rather, what this means is that because we have so many Twitter & Facebook user account names associated to the corresponding professional networks profile, you can now enrich a professional networks profile by providing not a the platform URL but rather a Twitter/Facebook URL Q: Ahh, so this is a bit like reverse email lookup, but directly within profile enrichment? A: Yep, you got it Q: What is the expected accuracy of using Twitter/Facebook URL to enrich a profile? A: Not as high as we'd like - as with our Search API, we wanted to get this product to you once we thought we had something useful. We do believe enough profiles will result in successes that this is a useful tool in some use cases, but it might not be for everyone at every stage.

Q: When will you be able to guarantee 100% match rate? A: Well, 100%…never. Just as we don't scrape private user profiles, we'll never have absolutely every single profile resolve here. However, we'll update you when we've achieved new milestones in match rate Q: What about scraping info from Facebook & Twitter profiles? A: That's in our timeline too - but we don't like to tattle, so more details to come once we get to launching something 😉

P.S. Last week we published [an article on Sapiengraph](https://sapiengraph.com/blog/enrich-your-hiring-process-with-Professional Social Network-data/?utm_ talking about how you can enrich your hiring process with profile data - all within Google Sheets. Check it out - you can apply the concepts via either Sapiengraph or the Enrich Layer API